Digital, Affordable Printing

Offset Printing vs. Digital Printing: When Does Digital Printing Make Sense?

When it comes to printing, business owners can, at times, feel overwhelmed with all the options available to them. This can be especially true when you are looking at offset vs. digital printing. Each has its definite advantages, but it helps to work with a quality printing company, like Academy Press in Fletcher, NC. Our experts will consult with you so you can select the best option between offset and digital printing media. When it comes to your budget, the printing costs will also come into play. Here are some options to consider:

Advantages of Digital Printing Media:

  • When you need a turnaround time that is quick, printing with digital is the best option. At Academy Press, we can turn around many digital print projects around within 24 hours or less.
  • Every print will turn out the same.
  • More accurate proofing.
  • For your budget, printing full color digital is most cost-effective with low volumes (quantities less than 500).
  • Effective for printing flyers, brochures, rack cards, postcards, programs, newsletters, calendars and photocopying.
  • Variable Data Printing can be used for direct mail marketing and customer relationship development to personalize your digital print project. Your message can be targeted toward any number of variables from age and gender to hobbies, career and income level.

Advantages of Offset Printing:

  • Better image quality.
  • More cost-effective for higher volume print projects (quantities more than 500). Printing quotes per unit go down as the number of pieces goes up.

Contact Academy Press in North Carolina for a printing quote on your next digital printing media project.

Personalize Your Message to Customers with Variable Data Printing from Academy Press in Fletcher, NC

The benefits of digital printing media, quick printing turnaround times and the use of Variable Data Printing are quite effective when it comes to customizing your marketing message with digital print. Variable Data Printing (VDP) offers you the ability to customize the information you are sending to customers and prospects. By allowing you to target your audience and offer, VDP has been shown to be an effective marketing tool with a greater response rate. When it comes to quality printing, the company you select to produce your project will make a dramatic difference in your outcome. That is why many North Carolina businesses will recommend Academy Press.

For quick printing from a quality printing company, contact us today.